marketing research, marketing research process,new product research, product development, marketing strategy, marketing consultants
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  Comments from Clients

Power Decisions was great to work with. They came in on short notice and because of their broad experience, and knowledge of our industry and business were able to quickly assess the situation, set up and complete the worldwide research project and provide us with the information we needed to make an important branding decision and move our business forward.

Tamara D. Sloviaczek
Hewlett Packard

I have worked with Tom Brown for over twenty years on a variety of research projects in a variety of industries. I have found Tom's judgment and professionalism to be exceptional. He spends the time necessary during the planning stages to make certain that the knowledge gained from the research is meaningful and delivers against the objectives of the project. His attention to post project follow through also provides additional insight to the results from the research.

Mike Moser
Boise Cascade Corporation

The Benchmark Customer Study that Power Decisions conducted for ProClarity played a major role in helping us understand how our customers use our products, what their plans were, and how they perceived our services. The results of the study has had been key in developing both our product and services strategy.

Jim Stone
Director, Product Marketing
ProClarity Division / Microsoft

MARKETING CONSULTING APPROACH TO MARKETING RESEARCH
Over the past few years, your group has conducted several studies for Alaska Pacific, and subsequently Key Banks, Pacific. The work helped immensely to identify a course of action as we made acquisitions in Washington and Oregon; not only in the go/no-go decisions, you pointed us to the most profitable target customer groups. Thanks from all of us.

Arne Espe
Chairman
Key Banks -- Pacific Region

The One Plan project was new territory for us. I am pleased to report that your involvement in our project was a significant contribution to our success. Your methodology, and organization of the project steering committee was one of the things that really helped us.... Thanks again for your good work.

Warren T. McFall, P.E.
Chief, Water Programs
EPA

The branding study and analysis conducted by Power Decisions Group played an important role in our success. The assignment we presented to you was a tough one and your resulting study design, and its execution delivered the needed results. I look forward to a continuing relationship.

Glenn Black
CEO
AmeriTel Hotels