Marketing Research & Marketing Strategy Consulting Client Engagements

Market research assignments are usually organized in short term, fast-results modules.

• We begin most client engagements with Decision Mapping, an important first step to clarify management decisions, set priorities and timetables, review opportunities, and inventory current strategic options.
• Assignments are usually organized in short term, fast-results modules. Typically projects run from 60 to 180 days.
• We keep paperwork to a minimum using a straight-forward engagement letter which specifies our working relationship, work products, timetables, and fees. Usually projects are structured on a project fee basis.
• We report results or findings only to the client executive initiating the assignment, or to others as he or she may direct.
• All work is client proprietary. Any resulting copyrights or patents resulting from our efforts are fully assigned to our client.

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